On-line marketing services in the nature of the development of marketing strategies, marketing research, market segmentation consultation, value proposition development, sales lead generation and qualification for companies to increase both the quantity and quality of leads generated, marketing copy writing and creative development of marketing campaigns for web sites and advertising placements, media research on the subject of how to best reach a client's target audience, media planning and buying, search engine optimization for the purpose of increasing a client's web site ranking at Internet search engine web sites, assisting clients in establishing an ongoing relationship with customers through e-mail communications, reporting and analyzing results of such e-mail communication strategies for clients, tracking the online behavior of customers and prospects for the purpose of increasing sales leads and moving a customer's prospects through the sales cycle, in International Class 35