Computerized on-line, telephone, and catalogue services in the field of flowers and gifts, namely artificial, fresh cut and dried flowers, floral bouquets and arrangements, plants, trees, gifts, gift and fruit baskets, gourmet foods, produce, candy, chocolate, bakery items, novelty items, plush toys and animals, and featuring an incentive program for customers; promoting the sale of goods and services of others through the distribution and dissemination of incentives and pre-paid gift cards