The mark consists of a landscape design featuring a blue sky, black birds, yellow mountains, a green hill, a brown patch of dirt, green trees, two pine trees with brown trunks and green needles; a red and black chain saw with a white blade cutting into a tan bag labeled "COFFEE" in brown with brown coffee beans; the overall design framed on the sides by tan saw blades with brown handles each depicting two white and black coffee cups, a brown coffee bean, and brown, black, and silver logging saw and cant hook; a bottom saw blade being tan with brown handles; two top silver saw blades with brown handles on which are the words "KICK" in red and "AX" composed of a red "A" and "X" formed by crossed red and brown axes; the word "COFFEE" in brown; brown and black boots and red, white, and brown axes; a red logging clamp over a brown coffee bean; a tan middle saw blade with brown handles featuring and wording "Get Big Wood With" in black; the words "Old Growth Blend" in brown and black with the letters "O" formed by cross sections of tree stumps and letters formed with tree limbs.