Advertising and marketing services, namely, professional and technical consulting services and business services in the field of web analytics allowing the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web site usage, for improving web sites, for marketing to web site users and evaluating marketing campaign audience response, for web site user relationship management, and for web site user interaction management purposes and for measuring the performance of a client's website in a commercial context, including on site and off site web analytics; Providing business services using web analytics tools and generating web analytics reports to clients utilizing technology that collects demographic and profile data about website visitors in business to business and business to consumer environments and processes it into information that can be used to identify potential customers, and that collects data on website visitors in business to business and business to consumer environments and converts it into data on specific website information for particular visitors; Providing business services using web analytics tools and generating web analytics reports to clients for calculating real time buying propensity of web site users in the products or services shown on client web sites, and determining triggers for interaction between a client web site call and sale center and a web site user; Calculating real time buying propensity of web site users in the products or services shown on client web sites, and determining triggers for interaction between a client web site call and sale center and a web site user

Computer services, namely, providing services in the field of web analytics, namely, collecting, analyzing, editing, organizing, modifying, reporting, storing, and sharing of information related to website traffic, e-commerce transactions, and marketing campaigns conducted via the internet for purposes of marketing and advertising; Providing measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web site usage; Acting as an application service provider (ASP) in the field of web analytics to host applications that collect, manage, integrate, analyze, monitor, and track web user behavior; Providing page tagging services utilizing temporary use of online non-downloadable computer language processors and interpreters to pass along with the request for an image from a web page certain information about the page and the visitor and processing such information remotely and generating statistics related thereto; Information technology consultation in the fields of web analytics and online marketing; Page tagging services utilizing technology that collects demographic and profile data about website visitors in business to business and business to consumer environments and processes it into information that can be used to identify potential customers; Collection of demographic and profile data about website visitors in business to business and business to consumer environments and processing it into information that can be used to identify potential customers through web analytics; Building real time behavioral profiles of website users based on actual visit and browsing history of previous visits and predicting which information will personalize the web experience of web users; Page tagging services utilizing technology that collects data on website visitors in business to business and business to consumer environments and converts it into data on specific website information for particular visitors; Website analytics and maintenance, namely, collection of data on website visitors in business to business and business to consumer environments and converting it into data on specific website information for particular visitors; Providing web analytics tools in the nature of non-downloadable software and web analytics reports to clients for building real time behavioral profiles of website users based on actual visit and browsing history of previous visits and predicting which information will personalize the web experience of web users; and Customizing a client's website so that it can record and collect information on the history of activities of a website user on said website, so that the client's website can feature information tailored to that website user when the website user again visits the website