The mark consists of a combination of two graphic elements, a free form stylized representation of a female along with accompanying text that is stylized in placement and font. The female form is outlined and faceless, and she has a particular structure that comprises her torso. It is an hourglass that depicts the passage of time. The form of the female is shown in action and represents motion and energy and vitality. The form is comprised to embrace the accompanying text and appears to be chasing after the wording. The logo is color specific and based on 4 colors, as depicted. The colors fuchsia, baby blue, lime green and royal blue are claimed as a distinctive feature of the mark. The outline of the female form is fuchsia. The central hourglass figure is gradient with the top portion of the figue appearing baby blue, and the bottom portion of the figure appearing lime green. The text is royal blue. .