Advertising services; advertising and promotional services, namely, transmitting and disseminating advertising materials and advertising messages regarding the goods and services of third parties on computer networks, telecommunications networks, and the Internet; promoting the goods and services of advertisers; tracking and measuring consumers' response to online advertising; tracking advertising-resulting purchase transactions at the point-of-sale of the advertisers'; establishing a causal relationship from online advertising responses to point-of-sale purchase transactions in order to properly charge advertisers with a commission fee for each resulting sale due to advertising effort; Providing incentive award programs to consumers through the issuance of cash back rewards, charitable donations, or consumer credit for each advertising-resulting purchase made; developing promotional campaigns for businesses and advertisers; information services in the fields of business and advertising