The mark consists of a boy with binoculars wearing a pith helmet, within greenery and behind a wooden sign reading "Charlie's Safari the family fun center". The wooden sign is in two brown parts, connected with two tan rings and with yellow and tan stylized letters. The greenery is two shades of green. The binoculars have a black and gray frame with blue lenses. The boy is flesh toned with a red tongue, red hair, tan clothing, and a tan pith helmet with tan and brown straps and a yellow buckle.