Advertising services, namely, promoting and marketing the goods and services of others in the field of upscale choices such as cultural events, restaurants, shopping, and travel via print and electronic media; An interactive web site for users to review and rate internet content, people, companies, products and/or services utilizing a software application to award points whereby web site users are eligible to exchange points earned for promotional items consisting of coupons, rebates, discounts or special offerings on goods and/or service provided by web site sponsors