The mark consists of a stylized purple grape with white and black elements outlining a face on the grape; the grape appears lying atop green leaves, holding a brown bottle with a black label with white and green highlights on the bottle; the words "Fer ged aboud it Vineyard & Winery" appear in white outlined in purple; the entire mark appears on a black background outlined in purple. The portions in white are not a part of the mark and merely represent transparent portions of the mark wherein local law would require certain information identifying the grape, capacity of bottle, point of origin and alcohol content.