Entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, and engaging in other health-promoting activities; Health club services, namely, providing instruction and equipment in the field of physical exercise; Providing a web site featuring information on exercise and fitness; Providing an on-line computer database featuring information regarding exercise and fitness; Providing assistance, personal training and physical fitness consultation to corporate clients to help their employees make physical fitness, strength, conditioning, and exercise alterations in their daily living; Providing fitness and exercise facilities; Providing information in the field of exercise training; Providing information on physical exercise