The entire mark is surrounded by a brown and tan border. The advertising banner consists of the word "AJAY" in dark blue with a white border and the term "BASMATI" in white. These terms on top of an orange and yellow semicircle. Below the semicircle is a ribbon with the term "AROMATIC LONG GRAIN RICE" in dark blue with a white border on an orange and yellow ribbon. The terms "1KG" and "WHEN PACKED" are in black on a yellow shape. Next to this shape is a white oval with a black border. The sky behind the village scene is in blue with white clouds. The Taj Mahal design is in white and gray. The rice is in green. The tower above the rice is in brown, green and white. The remaining village scene consists of a tan arch design, village huts in green and brown, a blue river, and animals and a boy in tan, black, white and brown.