The mark consists of On the left, a circular design consisting of five overlapping and curved segments, each segment beginning at a point on the interior of the design and continuing outward to a blunt end. The top right segment of the design is colored a light blue/gray color and each segment moving clockwise around the design from the top right is slightly darker in color than the previous, with the top segment colored a dark/navy blue. The name "The Bogdahn Group" is to the right of the design, and the letters are colored a dark/navy blue. Along the bottom border and below both the design and the name is the phrase "simplifying your investment and fiduciary decisions" in italicized font and colored black.