Retail store services, mail order catalog services, telephone ordering, and on-line retail store services featuring environmentally friendly and organic products; retail store services, mail order catalog services, telephone ordering, and on-line retail store services all in the fields of environmentally friendly and organic products, namely, organic bedding, mattresses, mattress pads, pillows, towels and linens, organic pet furniture, food, and supplies, energy efficient appliances, organic foods and beverages, organic food and beverage gift baskets, environmentally friendly cleaning products, organic items for personal hygiene including organic soaps, lotions, toothpaste, creams, cleansers, and tonics, environmentally friendly furniture, environmentally friendly gardening supplies and utensils, environmentally friendly travel products including guides, books, totes, and clothing, environmentally friendly apparel, outerwear, footwear, sleepwear, and outdoor gear, environmentally friendly baby care products and clothing, environmentally friendly interior design guides, organic water, environmentally friendly gifts and items; providing consumer information and purchasing information in the field of environmentally friendly and organic products and services; providing links to web sites of others featuring consumer information in the field of environmentally friendly and organic products and services; providing an on-line interactive computer database featuring consumer information and purchasing information about environmentally friendly and organic products and services; providing a web site which features advertisements for the environmentally friendly and organic products of others on a global computer network; providing consumer information and purchasing information regarding environmentally friendly and organic products and services via the Internet