The mark consists of a black bearded artist wearing black shoes, blue pants, red smock and red beret, with a beige face and hands, holding a black painting palette with blue, yellow, red, light brown, and sky blue paint, in his right hand and a black paint brush in his left hand while painting a picture of a large yellow and black light bulb with a light brown screw base radiating black creative energy against a sky blue background canvas sitting on a light brown easel, all edged in black and bordered on three sides by the words "Be More Creative" in dark blue.