Advertising and marketing services, namely, development, management, optimization and analysis of online marketing strategies and online marketing and advertising campaigns for others using lead generation advertising, cost per action advertising, cost per click advertising, search engine results optimization, and other performance-based marketing methods; marketing copy writing and creative development of marketing campaigns and branding strategies for others; direct mail advertising and marketing services; mailing list, telephone number list and email list preparation, management and maintenance; mailing list sales services; telemarketing services; business marketing and management consultation services, namely, providing data collection, data verification, data delivery, reporting and analytics for optimizing marketing strategies of others; displaying advertisements for others through mobile marketing campaigns via short-messaging services (SMS) and multimedia messaging services (MMS); data appending services, namely, appending of email addresses, postal addresses, phone numbers and demographics for others