The mark consists of black silhouettes on a white background on either side of text. The silhouette on the left of the mark depicts a male in a business suit. The silhoutte on the right depicts a female in a business suit and high heels. The center of the mark has a black background with white stylized text. The words "you" and "are" appear centered on the top of the middle portion in capital letters. The next line has two extended hyphens on either side of an italicized "a". The next line has the centered letters "CEO" in capital letters. The bottom of the mark has, in standard and centered capital letters, "HOW'S YOUR BUSINESS RUNNING?" .