Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Business consultation and management regarding marketing activities and launching of new products; Business management consultancy as well as development of processes for the analysis and the implementation of strategy plans and management projects; Consultancy services regarding business strategies; Customer relationship management; Business advisory services, consultancy and information; Business consultation services; Business consulting and information services; Business management and consultation; Business management consulting and advisory services; Business marketing consulting services; Creation of marketing tools designed to increase a client company's knowledge of customer needs, and its competitors' products and services, pricing, advertising strategy and sales strategy; Management of customer appreciation programs of others; Promoting the goods and services of others by means of a preferred customer program featuring special offers and discounts; Management and business consulting services in the field of customer loyalty and retention