creating, managing and operating on-line marketplaces with links to web sites of sellers of goods and/or services; creating, managing and operating web sites that provide comparative shopping information about sellers of goods and/or services; business consulting services in the field of on-line marketplaces and comparative shopping web sites; conducting rewards, discount and rebate programs to promote the purchase of goods and services of others; administering customer loyalty and incentive award programs to promote usage of credit, debit, and discount cards of others; delivering targeted electronic and printed promotional messages to prospective purchasers to promote the customer loyalty and incentive award programs of participating retailers; providing information to third party retailers on marketing and shopping activities of purchasers in association with customer loyalty and incentive award programs

providing temporary use of on-line non-downloadable software for the purpose of creating, managing and operating on-line marketplaces for others and web sites that provide comparative shopping information about sellers of goods and/or services for others