Providing information in connection with motor vehicle, water craft, motorcycle, and recreational vehicle purchases by means of a global computer network; providing and maintaining an online information database in the field of motor vehicle, water craft, motorcycle, and recreational vehicle purchases; operating an online marketplace for the purchase of motor vehicles, water craft, motorcycles, and recreational vehicles via a global computer network; promoting the goods and services of others in the fields of motor vehicles, water craft, motorcycles and recreational vehicles, motor vehicle insurance, water craft insurance, motorcycle insurance and recreational vehicle insurance, motor vehicle financing, water craft financing, motorcycle financing and recreational vehicle financing; price comparison services for motor vehicles, water craft, motorcycles and recreational vehicles