[Application service provider featuring an application programming interface for creating computer games, video games, social networks and multi-media networks;] application service provider, namely, providing, hosting, managing, designing, developing, and maintaining applications, software, digital content, [websites,] and databases in the fields of computer games,[ video games, social networks and multi-media networks;] design, development and installation of online computer software systems; computer software design for others; consulting services in the field of design, selection, implementation and use of computer software for others; [consulting services in the field of design, selection, implementation and use of computer games and online computer games for others; computer services, namely, creating an online community for users to participate in competitions, showcase their skills, get feedback from their peers, form virtual communities, engage in social networking and improve their talent; and technical support services, namely, troubleshooting computer software problems;] Application service provider featuring an application programming interface for creating avatars, profiles, online leader boards, [and virtual worlds]; application service provider featuring computer software for tracking user statistics; and application service provider featuring computer software for creating and managing customer incentive, reward and redemption programs