On-line retail store services featuring goods and services of others in the field of general merchandise and consumer goods; on-line retail store services featuring general merchandise and general consumer goods; operating on-line marketplaces for sellers of goods and/or services, on-line retail department store services, promoting the goods and services of others via a global computer network; promoting general merchandise and general consumer goods via a global computer network; on-line trading services in which seller posts products and services to be auctioned and bidding is done via the Internet; on-line retail store services featuring third party goods and services in the field of general products and consumer goods; retail store services in the field of goods and services of others in the field of general merchandise and general consumer goods featuring a bonus incentive program for customers; retail store services in the field of general merchandise and general consumer goods featuring a bunus incentive program for customers; providing member purchasing incentive award programs to promote the sale of products and services of others; providing customer referral incentive award programs to promote the sale of products and services of others; providing member referral incentive award programs to promote the sale of products and services of others