The mark consists of the words "Wicked Cheap Ads" in black letters on a white background almost completely surrounded by a red circle. The "C" in "Cheap" and the "A" in "Ads" are both capitalized and both have a small tear on the upper left side. The red circle has a 3 dimensional look created by artistically using some black to outline the circle. The red circle begins above the "i" and continues around the words in a clockwise direction. There is a distinguishing swoosh above the "i" and swoosh like flames above the "k", "e" and "d" in "Wicked". The aforementioned swooshes are in black.