The mark consists of a two-dimensional label with a background consisting of a grid comprised of 16 equally sized boxes with alternating colors arranged in a linear format such that the first linear array of boxes alternates between yellow and green; the second linear array of boxes alternates between pink and blue; the third and fourth linear arrays contain the same color scheme as the first and second linear array, respectively, however in a reciprocal format within each linear array. The first and third linear arrays contain the word "BIZOUX" in blue lettering using the Comic Sans MS font. The second and fourth linear arrays contain objects representing a cruciform structure (cruciform) and a representation of a stylized heart figure (heart) in alternating sequence such that in the second linear array the cruciforms are blue and the hearts are pink and in the fourth linear array the cruciforms are pink and the hearts are blue.