Advertising and marketing services, namely, interactive direct marketing and marketing services featuring lead-generation campaigns utilizing personal URLs; interactive direct marketing services rendered through social media; media purchasing, namely, procurement in the nature of purchasing radio airtime, television commercials, website advertising spots, newspaper ads, magazine ads, social media ads, direct mail, billboards, blogs, personal URLs, and mobile SMS messages for others; radio and television production, namely, production of commercials; mobile customer loyalty programs, namely, providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses, providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of a company's goods and services; marketing services in the field of social-media management; development of marketing strategies and concepts featuring custom professional marketing design, execution and implementation