KEEP IT REAL - Trademark Details
Status: 800 - Registered And Renewed
Image for trademark with serial number 76700266
Serial Number
76700266
Registration Number
3938174
Word Mark
KEEP IT REAL
Status
800 - Registered And Renewed
Status Date
2021-12-21
Filing Date
2009-11-09
Registration Number
3938174
Registration Date
2011-03-29
Mark Drawing
4000 - Standard character mark Typeset
Published for Opposition Date
2010-06-08
Attorney Name
Bart A. Lazar
Law Office Assigned Location Code
M30
Employee Name
HELLMAN, ELI J
Statements
Goods and Services
Bottled water
Classification Information
International Class
032 - Beers; mineral and aerated waters and other non-alcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. - Beers; mineral and aerated waters and other non-alcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes
045, 046, 048
Class Status Code
6 - Active
Class Status Date
2009-11-16
Primary Code
032
First Use Anywhere Date
2009-09-09
First Use In Commerce Date
2009-09-09
Current Trademark Owners
Party Name
DS SERVICES OF AMERICA, INC.
Party Type
31 - 1st New Owner Entered After Registration
Legal Entity Type
03 - Corporation
Address
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Trademark Owner History
Party Name
DS SERVICES OF AMERICA, INC.
Party Type
31 - 1st New Owner Entered After Registration
Legal Entity Type
03 - Corporation
Address
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Party Name
The Sweetwater Company, Inc
Party Type
30 - Original Registrant
Legal Entity Type
03 - Corporation
Address
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Party Name
The Sweetwater Company, Inc
Party Type
20 - Owner at Publication
Legal Entity Type
03 - Corporation
Address
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Party Name
The Sweetwater Company, Inc
Party Type
10 - Original Applicant
Legal Entity Type
03 - Corporation
Address
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Correspondences
Name
Bart A. Lazar
Address
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Trademark Events
Event DateEvent Description
2009-11-16NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
2009-11-20APPLICATION FILING RECEIPT MAILED
2010-02-16ASSIGNED TO EXAMINER
2010-02-16NON-FINAL ACTION WRITTEN
2010-02-16NON-FINAL ACTION E-MAILED
2010-02-16NOTIFICATION OF NON-FINAL ACTION E-MAILED
2010-04-14TEAS RESPONSE TO OFFICE ACTION RECEIVED
2010-04-30ASSIGNED TO LIE
2010-04-30CORRESPONDENCE RECEIVED IN LAW OFFICE
2010-04-30TEAS/EMAIL CORRESPONDENCE ENTERED
2010-04-30APPROVED FOR PUB - PRINCIPAL REGISTER
2010-05-05LAW OFFICE PUBLICATION REVIEW COMPLETED
2010-06-08PUBLISHED FOR OPPOSITION
2010-06-08OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
2010-08-03NOA E-MAILED - SOU REQUIRED FROM APPLICANT
2011-01-28TEAS STATEMENT OF USE RECEIVED
2011-02-18CASE ASSIGNED TO INTENT TO USE PARALEGAL
2011-01-28USE AMENDMENT FILED
2011-02-22STATEMENT OF USE PROCESSING COMPLETE
2011-02-22ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
2011-02-22LAW OFFICE REGISTRATION REVIEW COMPLETED
2011-02-23NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
2011-03-29REGISTERED-PRINCIPAL REGISTER
2017-03-28TEAS SECTION 8 & 15 RECEIVED
2017-05-11CASE ASSIGNED TO POST REGISTRATION PARALEGAL
2017-05-11REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
2017-05-11NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
2020-03-29COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
2021-03-29TEAS SECTION 8 & 9 RECEIVED
2021-07-03CASE ASSIGNED TO POST REGISTRATION PARALEGAL
2021-07-03POST REGISTRATION ACTION MAILED - SEC. 8 & 9
2021-08-04AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
2021-12-17TEAS CHANGE OF OWNER ADDRESS RECEIVED
2021-12-17TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
2021-12-17ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
2021-12-17TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
2021-12-17TEAS CHANGE OF CORRESPONDENCE RECEIVED
2021-12-17APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
2021-12-20TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
2021-12-21REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
2021-12-21REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
2021-12-21NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED