The mark consists of a circle or circular carrier in front of which the bean character with arms and legs wearing a super hero type body suit and cape holding a small globe in its left hand appears to be flying over two rectangles with rounded bottoms containing the words "ECO BEAN" under which are the words: "OUR NEW HERO". The color green is located in the outline of the circle or circular carrier behind the bean character, the bean character's body suit, the continents of the globe held by the bean character, and the two rectangles with rounded bottoms beneath the bean character containing the words "ECO" and "BEAN". The color light green appears as the facial color of the bean character. The colors yellow and orange appear in the background of the circle or circular carrier behind the bean character, and in the words "ECO" and "BEAN" in the two rectangles with rounded bottoms beneath the bean character. The color yellow also appears in the gloves and the boots, the "e" on the front of the body suit worn by the bean character, and the collar of the cape worn by the bean character. The color yellow also appears in a light and dark shade in the cape worn by the bean character. The color blue appears in the circle surrounding the "e" on the front of the body suit worn by the bean character and in the water or background color of the globe held by the bean character. The color pink appears as the nose of the bean character. The color red appears as the inside of the open mouth of the bean character. The color light pink appears as the tongue inside the open mouth of the bean character. The color white appears as the whites of the eyes of the bean character and in the pupils of the eyes of the bean character. The color black appears in the pupils of the eyes of the bean character, the eyebrows of the bean character, the outline of the bean character, and the globe the bean character carries. The color black also appears as the outline of the two rectangles with rounded bottoms containing the words "ECO" and "BEAN" and the outline of such words "ECO" and "BEAN". The wording "OUR NEW HERO" appears in solid black under the two rectangles with rounded bottoms containing the words "ECO" and "BEAN" at the bottom of the mark.