The literal element of the mark consists of Urbnanika Sales Consultants. The mark consists of the word Urbanika in black stylized lettering, except the letter "K" has a brick red color. Below the name appear two gradient rectangular boxes using a color progression from light to medium black color, simulating blocks. To the right side of the word Urbanika there are two more rectangular gradient boxes. All gradient boxes in a light medium- black color progression. The color black appears in the word Urbanika, except the letter K which has a brick red color; the color light to medium black gradient appears in the boxes; the color gray appears in the wording Sales Consultants.