The mark consists of an oval elipse with long axis horizontal, brown border, yellow crosshatched background filling, and having the words "MESA VERDE" in green stylized lettering across the top half from edge to edge of the brown border of the elipse. The word "Coffee" is centered in the lower half of the elipse and in red, and a curving design composed of unground roasted coffee beans stretching from approximately 3 o'clock to approximately 6 o'clock touching the brown border of the elipse. The color yellow appears in the crosshatched background; the color brown appears in the border of the elipse and in the coffee beans; the color red appears in the wording Coffee; the color green appears in the wording Mesa Verde.