dissemination of advertising others via an on-line electronic communications network; on-line ordering services featuring household goods, consumer goods, industrial goods, commercial goods, vehicles, houses, insurance services, banking services, financial services; travel services, employment services, real estate sales services, and accommodation services; telephone shop-at-home services in the field of household, consumer, industrial and commercial goods; on-line retail store services featuring household, consumer, industrial and commercial goods, promoting the goods and services of others by preparing and placing advertisements in an electronic magazine accessed through a global computer network