Promoting the goods and services of others for the dissemination of advertising via a global computer network; promoting the goods and/or services of others by arranging for sponsors to affiliate their goods and/or services with specific Web sites; promoting the good and!or services of others through the distribution and display of promotional materials; creating and developing promotional materials; developing promotional campaigns for business; conducting market studies and opinion polling to targeted consumers; direct targeted advertising; preparation and dissemination of advertising matter; cooperative advertising and marketing; advertising slogan and character licensing; rental of advertising space; advertising services; dissemination of advertising matter using one side of a jacket for computer discs, CD-ROMS, and digital video discs; delivering advertisements and promotional material to others via electronic mail and wired and wireless networks