Advertising and promoting the goods and services of others to high school, college, university and graduate school students, and to the parents of such students through mailings, print advertisements, television, radio, and via a global computer network; computerized on-line retail and ordering services featuring a wide variety of goods and services of others of interest to high school, college, university and graduate school students, and to the parents of such students; providing information regarding the goods and services of others via a global computer network; discount buying club services for high school, college, university and graduate school students, and for parents of such students; market research and analysis services for others in the field of high school, college, university and graduate school students, and parents of such students