The background depicted to the left of and below the right angle shape is beige in color. The words "NATURAL" and "TOBACCO" and the numerals "100%" appearing at the top are dark blue in color. The circle behind the numerals "100%" is white in color with a dark blue border and a dark blue line extending horizontally from either side. The word "MERCER" at the bottom is dark blue in color with white on the inside border and gray on the outside border. The triangular shape in the center is alternating shades of gray and dark blue as is the horse's head within the triangular shape. The word "LIGHTS" appearing below the triangular shape is dark blue in color. The right angle shape appearing on the right-hand side and the rectangular shape appearing at the bottom are varying shades of brown in color. The thin line appearing within the right angle shape is white in color. The right angle shape is bordered on the left-hand side and at the bottom by a grey stripe with a white stripe on the outside border. The rectangular shape appearing at the bottom is bordered on the left-hand side and at the top by a grey stripe with a white stripe on the outside border.