providing computer software that may be downloaded from a global computer network and used to facilitate the creation, use, delivery, transmission, and commercial effectiveness of documents, other computer programs, and marketing services over global computer networks by; 1) providing custom add-on graphical user interfaces; 2) facilitating the programming of web sites; 3) providing the ability to edit and upgrade existing web sites and links; 4) increasing the efficiency and reliability of data transmission; and 5) providing model and example web sites and home pages, and marketing strategies related thereto